Services
Shopify development: themes, apps and integrations
Online Store 2.0 themes and custom sections, public and custom apps, checkout extensions and Shopify Functions, subscriptions, audits and speed work. I take a store from design to launch, or fix and grow the one you already run.
Fixed price · 30-day warranty · reply within 1 business day
Design
UX/UI and store design
Store design from the first sketch: page structure, a system of colours, type and components, and every screen for desktop and phone. I design it and build it myself, so nothing gets lost between a designer and a developer.
- UX: how each page is laid out, and how a visitor gets to buy or to ask for a quote.
- UI: colours, type, cards and drawers designed as one system.
- Build: Online Store 2.0 sections, so your team can edit every block.


On this page
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Shopify store development
A Shopify store built to sell: fast pages, sections your team can edit, and the apps and integrations it needs. You deal with me from the brief to launch.
Seen inShopify store from scratch (design → launch)
Starting out on Shopify? I take the store from the first sketch to the first order: design, theme, products, payments, shipping and launch.
Shopify theme customization
Changes to the theme you already have: new features, layout and mobile fixes, and theme updates that keep your customisations. Each task is estimated before I start.
Custom sections & Online Store 2.0 blocks
Sections and blocks built for your store and your content, so your team builds new pages in the theme editor instead of waiting for a developer.
Figma / design to Shopify
Your designer's Figma file, or a ready HTML layout, becomes a Shopify theme that matches it on desktop and phone and stays editable.
Seen inStore setup & configuration
The settings behind every order, done right: shipping, taxes, payments, markets, inventory locations and notifications.
Seen inCheckout & Shopify Functions (Shopify Plus)
Checkout changes that themes cannot make: custom fields and validation, bundles with their own pricing, and payment and delivery rules.
B2B & wholesale on Shopify
Wholesale buyers order online at their own prices, without a separate store: native Shopify B2B, or a quote flow when prices are on request.
Shopify Markets & international selling
Selling to more countries from one store: markets, currencies, prices per country, duties and taxes, and a country selector that is easy to use.
Multilingual store & translations
A store that speaks your customers' languages: translations set up in the admin, language URLs that search engines understand, and a switcher shoppers can find.
Apps & integrations
Custom Shopify app development
When no app does what your store needs, I build one just for you: storefront features, checkout logic, admin tools and the backend behind them.
Public App Store app development
From the idea to an approved App Store listing. I run apps of my own, so I know the review rules from my own submissions.
Third-party app integration & setup (e.g. Recharge, Klaviyo, Judge.me)
The apps your store runs on, chosen, installed and connected so they work together: reviews, email, subscriptions, delivery and sales channels.
Shopify app audit
A clear look at the apps on your store: what each one does, how much it slows the store, which ones overlap, and what to keep, replace or remove.
Seen inSubscriptions setup & migration (Recharge, Appstle)
Subscriptions that customers manage on their own, or a move from one subscription app to another with every subscriber and next order date kept.
Shopify Flow automation
The repetitive jobs in your admin, done by Shopify Flow: tagging, keeping stock on the right location, catching odd orders and sending alerts.
Backend & API integrations (ERP, suppliers, 3PL)
Your store, suppliers, warehouse and other systems kept in step automatically, so nobody copies stock or orders by hand.
Growth & optimization
Store audit
A read-only check of your store that finds what is broken, slow or losing sales, then a plain-language report with a fix plan in order of impact.
Speed optimization (Core Web Vitals)
Faster pages on mobile, measured before and after: a Lighthouse audit first, then fixes for the images, scripts and apps that slow your store.
SEO optimization
Technical SEO that search engines and shoppers both notice: clean URLs and redirects, hreflang and canonical tags, structured data, and content that answers real searches.
Conversion rate optimization
Changes that help more visitors buy: clearer product pages, a smoother cart and checkout, bundles and add-ons, based on where your store loses people.
Analytics & tracking (GA4, GTM, pixels)
Numbers you can trust: GA4, Tag Manager, ad pixels and cookie consent set up properly, and purchase events checked end to end.
Content & design
Content generation (SEO articles, product copy)
Articles and product copy written for your customers and for search, then published in your store with images, links and structured data.
Catalogue filling & product data import
Your catalogue loaded and kept tidy: products, variants, images and metafields imported from spreadsheets, suppliers or an old platform.
Store design (UX/UI)
Store design from the first sketch: page structure, a system of colours, type and components, and every screen for desktop and phone. I design it and build it myself, so nothing gets lost between a designer and a developer.
Seen in
Migrations
Migration to Shopify
Moving your store to Shopify with the catalogue, content and search traffic intact: every URL kept or redirected, and the new store checked against the old one before launch.
Support
Ongoing Shopify support & maintenance
A developer who already knows your store, there for fixes, updates and new features, with each task estimated before I start.
Shopify projects
22 cases, each with the problem, the decisions behind the build and the result.


Meriel
A static HTML layout became a live luxury fashion store on Shopify in 3 weeks.
Design to Shopify



Noise Scent
A heavily animated perfume brand design became a fast, editable Shopify theme.
Design to Shopify · Complex animation and interaction



Stereotype
An art-direction fragrance design became a fast Shopify store with GSAP animation.
Design to Shopify · Complex animation and interaction



Krauff
A slow store rebuilt from Figma into 12 pixel-perfect Shopify templates in 30 days.
Design to Shopify · Speed and SEO optimisation



Enjoy The Wood AE
The brand's first own store for the UAE: custom product pages and promo sections.
Speed and SEO optimisation · Ongoing store support



The Organic Labs
I designed and built a full Shopify redesign with a B2B wholesale flow and 20 languages.
UX/UI and store design · B2B storefront with price on request
Have a Shopify task?
Send a link and a few lines about what you need. I reply within 1 business day with questions or a fixed estimate.
Get a fixed estimate- The estimate is the priceHours and total agreed before work starts. No re-estimates.
- No prepayment on small projectsProjects up to 20 hours usually need none.
- 30-day warrantyCritical bugs from my work get fixed free, even after that.