Everything your store needs, from one developer

Shopify store development

A Shopify store built to sell: fast pages, sections your team can edit, and the apps and integrations it needs. You deal with me from the brief to launch.

Shopify store from scratch

design → launch

Starting out on Shopify? I take the store from the first sketch to the first order: design, theme, products, payments, shipping and launch.

Shopify theme customization

Changes to the theme you already have: new features, layout and mobile fixes, and theme updates that keep your customisations. Each task is estimated before I start.

Custom sections & Online Store 2.0 blocks

Sections and blocks built for your store and your content, so your team builds new pages in the theme editor instead of waiting for a developer.

Figma / design to Shopify

Your designer's Figma file, or a ready HTML layout, becomes a Shopify theme that matches it on desktop and phone and stays editable.

Store setup & configuration

The settings behind every order, done right: shipping, taxes, payments, markets, inventory locations and notifications.

Checkout & Shopify Functions

Shopify Plus

Checkout changes that themes cannot make: custom fields and validation, bundles with their own pricing, and payment and delivery rules.

B2B & wholesale on Shopify

Wholesale buyers order online at their own prices, without a separate store: native Shopify B2B, or a quote flow when prices are on request.

Shopify Markets & international selling

Selling to more countries from one store: markets, currencies, prices per country, duties and taxes, and a country selector that is easy to use.

Multilingual store & translations

A store that speaks your customers' languages: translations set up in the admin, language URLs that search engines understand, and a switcher shoppers can find.

Custom Shopify app development

When no app does what your store needs, I build one just for you: storefront features, checkout logic, admin tools and the backend behind them.

Public App Store app development

From the idea to an approved App Store listing. I run apps of my own, so I know the review rules from my own submissions.

Third-party app integration & setup

Recharge, Klaviyo, Judge.me

The apps your store runs on, chosen, installed and connected so they work together: reviews, email, subscriptions, delivery and sales channels.

Shopify app audit

A clear look at the apps on your store: what each one does, how much it slows the store, which ones overlap, and what to keep, replace or remove.

Backend & API integrations

ERP, suppliers, 3PL

Your store, suppliers, warehouse and other systems kept in step automatically, so nobody copies stock or orders by hand.

Subscriptions setup & migration

Recharge, Appstle

Subscriptions that customers manage on their own, or a move from one subscription app to another with every subscriber and next order date kept.

Shopify Flow automation

The repetitive jobs in your admin, done by Shopify Flow: tagging, keeping stock on the right location, catching odd orders and sending alerts.

Store audit

A read-only check of your store that finds what is broken, slow or losing sales, then a plain-language report with a fix plan in order of impact.

Speed optimization

Core Web Vitals

Faster pages on mobile, measured before and after: a Lighthouse audit first, then fixes for the images, scripts and apps that slow your store.

SEO optimization

Technical SEO that search engines and shoppers both notice: clean URLs and redirects, hreflang and canonical tags, structured data, and content that answers real searches.

Conversion rate optimization

Changes that help more visitors buy: clearer product pages, a smoother cart and checkout, bundles and add-ons, based on where your store loses people.

Analytics & tracking

GA4, GTM, pixels

Numbers you can trust: GA4, Tag Manager, ad pixels and cookie consent set up properly, and purchase events checked end to end.

Content generation

SEO articles, product copy

Articles and product copy written for your customers and for search, then published in your store with images, links and structured data.

Catalogue filling & product data import

Your catalogue loaded and kept tidy: products, variants, images and metafields imported from spreadsheets, suppliers or an old platform.

Store design

UX/UI

Store design from the first sketch: page structure, a system of colours, type and components, and every screen for desktop and phone. I design it and build it myself, so nothing gets lost between a designer and a developer.

Migration to Shopify

Moving your store to Shopify with the catalogue, content and search traffic intact: every URL kept or redirected, and the new store checked against the old one before launch.

Shopify → WooCommerce migration

Leaving Shopify for WooCommerce without losing what you built: the catalogue with variations, content and translations, and every URL that brings in search traffic.

Shopify ↔ BigCommerce migration

Moving between Shopify and BigCommerce with products, metafields, pages, the blog and reviews, and with the URL structure kept so indexed pages keep working.

Ongoing Shopify support & maintenance

A developer who already knows your store, there for fixes, updates and new features, with each task estimated before I start.